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“Shujaa’ah: Bold Leadership for Women of the Middle East”

In her best-selling book, a finalist in the Business Book Awards 2021, Annabel addresses the challenges between traditionalism and modernism in the Middle East using her deep knowledge of the region.

With the global debate becoming stronger about gender parity and gender politics, especially following the after-effects of the Covid pandemic, there is a growing interest in the opportunities for more women to move into leadership positions in the Middle East.

As the pace of change in the region continues to accelerate, there is increasing expectation from women that they will be part of this growth.

Annabel examines how women might create their own opportunities to meet their leadership aspirations, the prerequisites for organisations to bring about change and that it is critical for men to be involved in the conversation. Women’s voices are at the heart of the narrative and join the call for women to be “shujaa’ah” which means “bold” in Arabic.  شُجَاعَة


Published by Panoma Press. Available on Amazon.


“Deep understanding of the MENA region, global crisis and the time we live in. Thoughtful and bold leadership experiments to thrive and achieve life balance and gender equality.” Lina Farajallah, Consultant, People Development and Project Management

“Shujaa’ah clarifies the meaning of ‘leadership’ more generally and for the women in the Arab world more specifically. This book is a must-read for women in leadership. The personal anecdotes used in the book serve as good examples to model one’s own behaviour.” Maha Bin Hendi, Founder and Managing Partner, Maha Bin Hendi Law Firm

In this thoughtful book, Annabel helped me challenge my own long-held unconscious bias towards gender inequality in the Arab world. Enlightening read for men.” Ghaleb Darabya, Mason Fellow, Harvard Kennedy School; Managing Director, Cambridge Leadership Middle East Associates

A thoughtful insight into how the region differs in leadership with useful research woven in.” Anne Archer, Executive Coach, Facilitator and Mental Health at Work Specialist